Wilson Alvarez started his database training back in 1989, when Lotus 123 was the beginning of his database experience (The 2 in 123 meant Database) and dBase III, he had mastered. He created a database for keeping track of vendors, clients, and prospective clients for a real estate developer in Miami.
A couple of years later, he was awarded a database project for the Resolution Trust Corporation in the 90’s. Since then he experienced Paradox, Act, Outlook, and other CRM types of contact managers.
Over the years, he has been training his clients on how to use these products, and he wanted to make sure that the program that he built was a solid “SIMPLE” program.
He was asked by several clients if there was such a CRM available. It didn’t take long for him to say, let me build a simple one.
He did a test run with a local Chamber of Commerce where they were able to maintain their membership, manage events and do email blasts successfully. This Simple CRM ran for 2+ years, he was convinced that he was onto something.
After news spread regarding the Simple CRM program that he created for the Chamber of Commerce, he was then asked to build a similar platform for the local newspaper for the sales team of 14. He did and they loved the ease of the program.
He knew he had to get serious about this so he invested in a new platform and built a faster more streamlined CRM program, hence the name StageCRM came about.
It’s funny how the name came, a good friend told him to call it Stage for no reason, so he dotcom’ed it with the CRM. Days later, in conversation he shared with a client, “so what stage is he in?” This is when a lightbulb came and he thought, every contact has a stage. Are they a client? Did I meet them? Shook their hand? Knows of me? I know them but they don’t know me, etc. The marketing potential for this type of information is incredible.
Today, he continues his talents with building Simple CRM programs for many clients and their staff needs.
Question for you? What stage are your clients in, and do you need us to build you a StageCRM?